

PERSPECTIVES
Find a COVID-19 Testing Site
Now more than ever, it’s important to know what health resources are available to you and your family. Use the ...
READ MOREPivoting Marketing Plans for Today’s New Reality
Obviously your immediate focus is for the spring season, but be proactive and think about future quarters. Even if it’s ...
READ MORE3 Key Communication Lessons for Managing a Crisis
In this guide, John Alderman outlines 3 key employee communication lessons helping internal communicators at all levels get ready for ...
READ MOREDriving Business Results in the Age of Social Distancing
Your IT department may have done a bang-up job getting your teams plugged in at home, but there’s still more ...
READ MORETracking Development Productivity
Some thoughts on tracking product development team’s productivity. Measuring engineering productivity is 60% art and 40% science. This is true ...
READ MOREDon’t be a bystander
Maybe you were blindsided, or maybe you knew it was coming. Despite a well-structured customer success team and process, every ...
READ MOREAccount-Based Marketing (ABM) in 90 Days
As growth-stage companies evolve and chase larger deals, many look to ABM as a method for effective “spearfishing” of accounts. ...
READ MOREWhat Today’s Entrepreneurs Should be Learning from the Fundraising Strategies of Zuckerberg, Bezos, Gates and Benioff
I was at a party recently and the CFO of a ‘hot company’ was singing the praises of his founder. ...
READ MOREStructuring and Hiring Revenue Leadership
Hiring revenue leadership is not only one of the most important hires for an entrepreneur, it is also one of ...
READ MORERule of 40
Since its introduction in 2015, the Rule of 40 had gained widespread usage as a way to judge SaaS and ...
READ MOREBoosting Revenue Growth By Scaling Customer Success
We collected best practices from top leaders in our portfolio on boosting revenue and retention through customer success. Topics covered ...
READ MOREStrategic Initiatives: Exploration & Scaling
We partnered with Credit Karma to identify key levers to increasing your likelihood of success in strategic initiatives exploration and ...
READ MOREHiring a Head of Finance
We are pleased to share with you our first “growth hack” on hiring a head of finance. This practical guide ...
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